3-D film is a system of presenting film images so that they appear to the viewer to be three-dimensional. Visitors usually borrow or keep special glasses to wear while watching the film. Depending on the system used, these are typically polarized glasses. Three-dimensional films use two images channelled, respectively, to the right and left eyes to simulate depth by using 3-D glasses with red and blue lenses (anaglyph), polarized (linear and circular), and other techniques.

Business practice controversies

Business practice controversies

  • Advertising – Many filmgoers complain about commercial advertising shorts, arguing that their absence would be one of the main advantages of going to a movie theater. Other critics such as Roger Ebert have expressed concerns that these advertisements, plus an excessive number of movie trailers, could lead to pressure to restrict the preferred length of the feature films themselves to facilitate playing schedules. So far, the theatre companies have typically been highly resistant to these complaints, citing the need for the supplementary income. Some chains like Famous Players and AMC Theatres have compromised with the commercials restricted to being shown before the scheduled start time for the trailers and the feature film. Individual theaters within a chain also sometimes adopt this policy.
  • Presentation – Another major recent concern is that the dramatic improvements in stereo sound systems have led to cinemas playing the soundtracks of presented films at unacceptably high volume levels. Usually, the trailers are presented at a very high sound level, presumably to overcome the sounds of a busy crowd. The sound is not adjusted downward for a sparsely occupied theater, and some patrons employ earplugs for the trailer period. Volume is normally adjusted based on the projectionist's judgment of a high or low attendance. The film is usually shown at a lower volume level than the trailers. In response to audience complaints, a manager at a Cinemark theater in California explained that the studios set trailer sound levels, not the theater.
  • Piracy – In recent years, cinemas have started to show warnings, before the movie starts, against using cameras and camcorders during the movie (camming). These warnings threaten customers with being removed from the cinema and arrested by the police. This example was shown at cinemas in the United Kingdom:
You are not permitted to use any camera or recording equipment in this cinema. This will be treated as an attempt to breach copyright. Any person doing so can be ejected and such articles may be confiscated by the police. We ask the audience to be vigilant against any such activity and report any matters arousing suspicion to cinema staff. Thank you.
Some theaters (including those with IMAX stadiums) have detectors at the doors to pick up recording smugglers. At particularly anticipated showings, theatres may employ night vision equipment to detect a working camera during a screening. In some jurisdictions this is illegal unless the practice has been announced to the public in advance.
  • Crowd control – As movie theaters have grown into multiplexes and megaplexes, crowd control has become a major concern. An overcrowded megaplex can be rather unpleasant, and in an emergency can be extremely dangerous (indeed, "shouting fire in a crowded theater" is the standard example in American English of how to cause unnecessary panic). Therefore, all major theater chains have implemented crowd control measures. The most well-known measure is the ubiquitous holdout line which prevents ticket holders for the next showing of that weekend's most popular movie from entering the building until their particular auditorium has been cleared out and cleaned. Since the 1980s, some theater chains (especially AMC Theatres) have developed a policy of co-locating their theaters in shopping centers (as opposed to the old practice of building stand-alone theaters). They deliberately build lobbies and corridors that cannot hold as many people as the auditoriums, thus making holdout lines necessary. In turn, ticket holders may be enticed to shop or eat while stuck outside in the holdout line. However, given the fact that rent is based on floor area, the practice of having a smaller lobby is somewhat understandable.
  • Refunds – Most cinema companies issue refunds if there is a technical fault such as a power outage that stops people from seeing a movie. Refunds may be offered during the initial minutes of the screening, if an audience member changes their mind or does not like the movie.




The Mountbatten Square 10 995 Mountbatten

Nearest MRT station: Mountbatten Independent cinema showing blockbusters from Tamil Kollywood ,Chinese Flim from Malaysia The Mountbatten Square cinema is opening in February 2013.

Seletar Mall ? ? Sengkang

Nearest MRT/LRT: Sengkang/Fernvale

Age restrictions

Age restrictions

Admission to a movie may also be restricted by a motion picture rating system. According to such systems, children or teenagers below a certain age may be forbidden access to theaters showing certain movies, or only admitted when accompanied by a parent or other adult. In some jurisdictions a rating may legally impose this on movie theaters. Furthermore, where movie theaters do not have this legal obligation, they may enforce restrictions on their own.

Accordingly, a movie theater may either not be allowed to program an unrated film, or voluntarily refrain from that. In the US many mainstream movie theaters do not even show movies rated NC-17 ("No one 17 and under admitted"). Often, instead, an edited R-rated version ("Restricted. Persons under 17 are not admitted unless accompanied by parent or adult guardian.") is shown.


Shaw Organisation

Shaw Organisation

Shaw Balestier
6 1200 Level 4 #04-04
Shaw Plaza
360 Balestier Road

Hall 1, 2 & 4 - RealD 3D Digital cinema
Nearest MRT: Novena/Toa Payoh (Transfer bus)

Shaw Century
(All Digital Screens)
邵氏世纪 [全数位]
6 830 Level 5 #05-01
Century Square
2 Tampines Central 5

Hall 1 & 3 - Dolby 3D Digital cinema

Nearest MRT station: Tampines

Shaw Lido
(All Digital Screens)
邵氏丽都 [全数位]
11 1960 Level 5 & 6
Shaw House
350 Orchard Road

Equipped with latest Dolby Surround 7.1
Hall 1 & 4 - High Frame Rate 3D (HFR) Digital cinema
Hall 7 & 10 - RealD 3D cinema

Nearest MRT station: Orchard
10 digital halls opened on 5 May 2011
LIDO DIGITAL IMAX [1] High Frame Rate 3D (HFR) opened on 19 May 2011
with Disney’s Pirates Of The Caribbean: On Stranger Tides (An IMAX 3D Experience)
First to feature 48fps IMAX HFR 3D for The Hobbit

Shaw Bugis
3 1084 Level 4 #04-02
Bugis Junction
200 Victoria Street

Hall 1 & 2 - RealD 3D Digital cinema & equipped with Dolby Surround 7.1
[Cineplex was run by United Artists till 2001 - Halls: Bugis/Hylam/Malay]

Nearest MRT station: Bugis

Shaw Choa Chu Kang
4 1026 Level 5#05-01/02
Lot One
Choa Chu Kang Ave 4

Hall 1 & 3 - RealD 3D Digital cinema & equipped with latest Dolby Surround 7.1

Nearest MRT station: Choa Chu Kang

Shaw nex Serangoon
10 1300 Level 4 #04-64
23 Serangoon Central

Hall 6 & 8 - High Frame Rate 3D (HFR) Digital cinema
Hall 7 - RealD 3D Digital cinema Hall 4 - 2K Digital cinema
Hall 6 to 8 equipped with Dolby Surround 7.1
Premiere one & two (reclinable leather seats with dine-in features) -
RealD 3D Digital cinema & equipped with latest Dolby Surround 7.1

Nearest MRT station: Serangoon

Shaw JCube
(All Digital Screens)
邵氏裕冰坊 [全数位]
7 967 Level 4 #04-11
2 Jurong East Central 1

Hall 1, 2 & 4 - RealD 3D Digital cinema
All digital halls including JCUBE DIGITAL IMAX 3D equipped with Dolby Surround 7.1

Nearest MRT station: Jurong East

Shaw Waterway Point (Punggol)
Waterway Point DIGITAL IMAX 3D

(All Digital Screens)
(Name To Be Confirmed)

10 1000 Basement 2
Waterway Point
Punggol Central

Full digital halls with 3D halls including
Shaw's third DIGITAL IMAX 3D screen to be opened in 2015

Also Singapore's first basement cineplex
Nearest MRT station: Punggol